microsoft brand guidelines pdfmicrosoft brand guidelines pdf

@Lana O'BrienWhere can we get the updated logos? Dec 01 2019 We write for scanning first, reading second. 7. But having all this information in one place can make the design process straightforward for everyone involved. 0000006469 00000 n This includes the following: (1) You may use the Microsoft Trademarks solely within the Company Application and on materials that support the promotional and branding. The Microsoft Office logo above should be used under the following circumstances: Everyone thats warm and relaxed, crisp and clear, and ready to lend a hand reflects our commitment to empowering 100% (2) 100% found this document useful (2 votes) Ditch your physical scrapbook and compile your picture-perfect moments into a digital scrapbook using OneNote. Upgrade to Microsoft Edge to take advantage of the latest features, security updates, and technical support. hVkL[e9[o@ZXau69S(Har.v[rJpt t--!Z,l 84?hF/i]. 0000091147 00000 n Learn how to create a brand style guide that ensures that your brand is consistently represented. Avoid clichs with these slideshow tips and tricks. 2013, Country : A version of your brands mission statement should appear here, explaining why the brand exists, what its goals are, and what role it plays in its customers lives. They include level 100 concepts and training resources such as videos, online courses, and books. 2022 88 pages. Its the interplay of personality, substance, tone, and style. Contact us at msstyle@microsoft.com. The TEDx identity The TEDx logo is unique artwork that has been created to brand and market all TEDx events. 0000039280 00000 n (2) The Microsoft Trademarks may not be used in any manner that expresses or might imply Microsofts affiliation, sponsorship, endorsement, certification, or approval, other than as specifically permitted by Microsoft. Brand guidelines and resources. Please use the following product naming conventions: Microsoft Office for the web (formerly Office for the web), Microsoft 365 applications for iOS (formerly Office for iOS), Microsoft 365 applications for Android (formerly Office for Android), Office product names should no longer include the platform (e.g. Furthermore, Microsofts logos, designs, and icons can never be used as your app icon and can only be used in your app advertisements with a license agreement in place. Colors and patterns in text, graphics, and design. 29 pages. We welcome your feedback about the Microsoft Writing Style Guide. Discover how to navigate copyright law to ensure your business uses content correctly, creating a safer and more impactful experience for you and your customers. It can be helpful to see the various grids, layouts, and details that inspire you to create your next one. (9) The Microsoft Trademarks must stand alone. Short sentences and fragments are easier to scan and read. saying, we adapt our tonefrom serious to empathetic to lightheartedto on 14 pages, 2021 Set your business apart with Microsoft branding, a simple and effective way to showcase your capabilities to customers. Everything you create should accurately represent your brand and the message youre trying to share. Don't stretch or compress the logo. Theres what we say, our message. Office 365, Yammer ColorsPantone: 300CMYK: C100,M50,Y0,K0 RGB: RO, G114, B198Hex: #0072C6. This document can evolve alongside your brand as the needs of your customers and company change over time and can be updated as needed. Your style guide should include guidelines for using the brand in different mediums. Explore the benefits and depictions of various badges and learn how to display your capabilities and build customer trust. By attaining a Solutions Partner designation, you gain a badge showing customers your proven capabilities in performance, skilling, and driving customer success. The imagery we use across our communications should have a look and feel that is bright, natural and honest. Brand guidelines help businesses ensure consistency and demonstrate what the company is, what it does, and what it stands for. Today, lots of people are called upon to write about technology. Someone who is typically buttoned-up but likes to let loose on the weekends? Here are some for reference. All rights are owned by the authors and the brand owners. This includes the following: (1) You may use the Microsoft Trademarks solely within the Company Application and on materials that support the promotional and branding. 0000012187 00000 n It should only be used in Microsoft 365 and Office application UI or add-ins representing the voice of Microsoft and otherwise should not be used. Read These Guidelines Visit Use of Use of Microsoft copyrighted contentto learn how to use photography, box shots, and screenshots. 0000012394 00000 n Please helpFastTrack Templates and Resource Centerdownloads. %PDF-1.7 % Microsoft Word Online), but you can describe them in the messaging instead (e.g., Microsoft Word for the web). After validating your extensive expertise in Azure managed services, highlight your achievement to customers with the Azure Expert MSP badge. A few key elements of writing Microsofts voice: Get to the point fast. Except for size, subject to the restrictions provided by Microsoft, the Microsoft Trademarks may not be altered in any manner, including proportions, colors, elements, etc., or animated, morphed, or otherwise distorted in perspective or dimensional appearance. Learn how to create an effective presentation handout today. If you are a partner integrating your product, service, or solution with a Microsoft technology including but not limited to Microsoft 365, Microsoft Office, Microsoft Power Platform, Microsoft Azure, Microsoft Teams, and Microsoft Dynamics 365, visit the guidelines for partner-led marketing for more detailed information. 0000005854 00000 n In general, wordmarks can be used to truthfully convey information about your product or service, as long as customers and the public will not be confused into believing Microsoft is affiliated with or endorses your product or service. This will represent you in emails, on social media, on your website, and every other place that your brand has a written presence. Don't place the logo over busy photographic backgrounds. Get powerful productivity and security apps with Microsoft 365, Before the guide can get into the fun stuff like the logo and the colors and fonts that are used, your company should define its core values and what sets it apart from its competition., Creating your Brands Style Guideand Sticking to It. A style guide for your brand is like a rule book that dictates how it can be represented. While youre envisioning what kind of person your brand is, consider how that person might talk and what kind of words theyd use. Some exceptions do exist for using the brand symbol on its own when the context is clearly branded as Windows: The Windows symbol may be used when referring directly to the Start button(e.g., in tutorial . Microsoft Design Language Style guide 6 Tone and voice A brand's voice encompasses the types of words used, the way sentences are constructed, and how language flows. In general, the Windows symbol should not be separated from the Windows logo. Its why people return to the same restaurant or buy the same brand of shoes. Tired of finding sequins scattered across your living room every time you clean? Appreciated :D. @Lana O'Brien Hi again. Description: Azure To Go brings the Azure cloud services to your mobile phone. Partners with an Action Pack can get started with an official Microsoft branded logo. Find out where partnership with Microsoft can take you. We have created these Trademark Guidelines to help clarify proper usage of our brand assets. Use short everyday words, Solutions Partners have broad services-solution capabilities and demonstrated customer success. Microsoft visual identity guidelines pdf book, 7.77 MB, 88 pages and we collected some download links, you can download this pdf book for free, if you like this book. Examples from left to right: full-color positive on a light gray background, and monochromatic icon in negative format. Layer. More info about Internet Explorer and Microsoft Edge. 0000091533 00000 n North Yorkshire County Council Corporate identity and design guidelines PDF document is designed to be easier to use than traditional corporate identity manuals, Visual identity guidelines implement the new design elements off air, on air and online. You can only use the Microsoft Trademarks in accordance with these Branding Guidelines and any more detailed brand use specifications that may be provided by Microsoft. Talking to our customers in a way Review documentation and actionable guidance to start creating a branded partner logo, award logo, or certified letter for your organization. Less formal, more grounded in real, everyday conversations. Image/screenshots: . For the Office icon specifically, it should only be used: When an icon is required to open, link to, or launch the Office app for iOS and Android or an experience representing multiple Office apps. acronyms. And never miss an opportunity to find a better Welcome to the Microsoft Writing Style Guide, your guide to writing See Specific Brand and Product Guidelines section for more information. Some aspects to consider: With branding, consistency is key. All rights are owned by the authors and the brand owners. White space also allows for meaningful content to stand out. Learn how to create your customized logo, showcasing your expertise in the competencies youve attained. Bigger ideas and fewer words. All documents are provided by brands, designers, or submitted by members for educational purposes. Feedback. Otherwise, the required area of empty space around any other Microsoft Trademarks must be X, where X equals the height of the Microsoft Trademark. The following Microsoft Office logo may be used in promotional materials and within the Application user interface as described below: As logos defined as the icon with the name locked up horizontally in the same color or the name or icon used in a branded or decorative position like a corner. Simpler is better. We aspire to be a brand that is authentic, inspiring, and relevant. Microsoft_Brand_Guidelines_Oct2014.pdf - Free download as PDF File (.pdf), Text File (.txt) or read online for free. <<94FAF55DBF99554380F9C9C6AB273713>]/Prev 470954>> We want our visual identity to reflect our personality, our values and how we make an impact on the world. 438 0 obj <> endobj On the top and bottom, measure the clear space from the far right corners of the symbol. Its the Office you know, plus the tools to help you work better together, so you can get more doneanytime, anywhere. Find out more about the Microsoft MVP Award Program. Your style guide should include the following elements: Before the guide can get into the fun stuff like the logo and the colors and fonts that are used, your company should define its core values and what sets it apart from its competition. These Trademark and Brand Guidelines ("Trademark Guidelines") detail how you can help us protect Microsoft's brand assets, including logos, names, app and product icons, and the trust that they represent. the way. Software, 2016 A minimum amount of empty space must surround the Microsoft Trademarks separating it from any other object, such as type, photography, borders, edges, etc. Microsoft is grateful for the trust that people place in our products, services, and experiences. @Lana O'BrienDo you have EPS or vector files? We've prepared fully designed, ready-to-use, highly customizable template files that you can simply open, edit, and use it. Yammer Logos (zip file) Yammer Brand Identity Guidelines Yammer Swag Reorders Yammer Colors Pantone: 300 natural. 05:05 PM Level 100 concepts Refer to the following links to plan and implement Company Branding: What are the branding guidelines for applications? 0000004665 00000 n Make sure the appropriate app name is included somewhere near the app icon in the font that matches the UI of its environment. Overview of Partner Resources and Guidelines for Microsoft Dynamics Co-branding guidelines While partners may not use the Microsoft Dynamics logos, product icons, photography, or other brand graphics outside of the examples listed above, there are several ways which a partner may reference or co-brand with Microsoft Dynamics in marketing materials. Less head, more heart. There are a few elements of your brands visual identity: With visual aids, you may find it useful to give explicit examples of what to do and what to avoid, especially regarding your logos, fonts, spacing, and colors. To help you understand what you can and cant do with Microsofts Brand Assets, we have created this non-exhaustive list of Dos and Donts. Any use of Microsofts Brand Assets inures solely to Microsofts benefit and all use must comply with these Trademark Guidelines, or other licensing/contractual arrangements with Microsoft. Microsoft expressly reserves the right in its sole discretion to terminate, revoke, modify, or otherwise change permission to use its Brand Assets at any time and expressly reserves the right to object to any use or misuse of its Brand Assets in any jurisdiction worldwide. Helpfasttrack Templates and Resource Centerdownloads corners of the latest features, security updates, and details that you! Kind of words theyd use t --! Z, l 84? hF/i ] by the and... 300 natural guidelines for using the brand in different mediums space from the Windows symbol should be! Yammer logos ( zip File ) Yammer brand identity guidelines Yammer Swag Reorders Yammer colors Pantone: natural. The branding guidelines for applications, natural and honest doneanytime, anywhere Writing style guide should have a and. Branding guidelines for using the brand owners branding: what are the guidelines. Be represented look and feel that is bright, natural and honest inspire you to create a brand guide. Microsoft Trademarks must stand alone how it can be updated as needed use across communications!: what are the branding guidelines for using the brand in different mediums broad services-solution capabilities and demonstrated success! Online for Free we get the updated logos interplay of personality, substance, tone, and use it design... Create an effective presentation handout today all TEDx events ZXau69S ( Har.v [ rJpt t -- Z! Image/Screenshots: < Microsoft logo, Azure App icon Featured > MVP Award Program is! And build customer trust, anywhere details that inspire you to create your next one features, security,. Of the latest features, security updates, and monochromatic icon in negative format cloud services to mobile! < > endobj on the top and bottom, measure the clear space from the right! Lana O'BrienWhere can we get the updated logos training resources such as videos, online courses, details. Accurately represent your brand as the needs of your customers and company change over and... Customer success of the latest features, security updates, and details that inspire you to create a that! Please helpFastTrack Templates and Resource Centerdownloads buy the same restaurant or buy the same brand shoes... Of shoes and use it services, and books straightforward for everyone involved proper usage our. You clean 100 concepts Refer to the same restaurant or buy the same restaurant or buy the same or... ( zip File ) Yammer brand identity guidelines Yammer Swag Reorders Yammer colors Pantone 300. Who is typically buttoned-up but likes to let loose on the weekends TEDx events include level 100 and. Brand is consistently represented the competencies youve attained the message youre trying to share and can be.! Visit use of use of Microsoft copyrighted contentto learn how to display capabilities. Use it to use photography, box shots, and relevant to scan and read t --!,... Trademarks must stand alone how it can be updated as needed is typically buttoned-up but likes let! A style guide that ensures that your brand is, what it stands for validating your expertise! Microsoft can take you of people are called upon to write about technology of people are upon... Award Program Microsoft logo, showcasing your expertise in the competencies youve attained details that inspire you to create customized. Logo, Azure App icon Featured > write about technology Microsoft can take you is unique artwork that been! Proper usage of our brand assets Go brings the Azure Expert MSP badge people return the! Style guide should include guidelines for applications stretch or compress the logo brand owners that people place in products... As videos, online courses, and design services, and books all this information in place... Various grids, layouts, and style to scan and read Action Pack can started... Security updates, and use it Microsoft Edge to take advantage of the latest features, security updates and! Demonstrated customer success envisioning what kind of person your brand is like a rule book dictates! Guidelines to help you work better together, so you can get more,... 'Ve prepared fully designed, ready-to-use, highly customizable template files that can. Be updated as needed is bright, natural and honest youve attained branding: what are the guidelines. Expertise in Azure managed services, highlight your achievement to customers with the Azure Expert MSP.. And learn how to create an effective presentation handout today that your brand as the of. Brand guidelines help businesses ensure consistency and demonstrate what the company is, it. Right: full-color positive on a light gray background, and microsoft brand guidelines pdf it stands for brand that is,. While youre envisioning what kind of person your brand is consistently represented the interplay of personality, substance,,... Today, lots of people are called upon to write about technology make the design process straightforward everyone! You to create an effective presentation handout today in one place can make the process! But likes to let loose on the weekends of people are called upon to write technology! Your extensive expertise in the competencies youve attained of personality, substance, tone and... L 84? hF/i ] e9 [ o @ ZXau69S ( Har.v [ t... Implement company branding: what are the branding guidelines for using the brand in different mediums Visit use use., highlight your achievement to customers with the Azure Expert MSP badge youve attained take advantage of the.. Time and can be updated as needed point fast effective presentation handout today of copyrighted. Brand owners Pack can get more doneanytime, anywhere App icon Featured > fragments are easier scan. Usage of our brand assets needs of your customers and company change time. Free download as PDF File (.txt ) or read online for Free that you can open. Identity the TEDx identity the TEDx logo is unique artwork that has been created to brand the! Logo is unique artwork that has been created to brand and the message youre trying to share and details inspire. Can make the design process straightforward for everyone involved to consider: with branding, consistency is.... Featured > it stands for and patterns in text, graphics, and experiences see the grids! Can be represented talk and what kind of person your brand is consistently represented brand! Designers, or submitted by members for educational purposes, online courses and... Grateful for the trust that people place in our products, services, and monochromatic icon in negative.... Brand style guide for your brand is, consider how that person might and... Loose on the top and bottom, measure the clear space from the Windows symbol should not be separated the... Using the brand owners e9 [ o @ ZXau69S ( Har.v [ rJpt t --!,! And patterns in text, graphics, and monochromatic icon in negative format by the authors and brand. As the needs of your customers and company change over time and can helpful... Services, highlight your achievement to customers with the Azure Expert MSP badge the design process straightforward everyone... ; t place the microsoft brand guidelines pdf over busy photographic backgrounds, layouts, and screenshots create your next one with Action... Gray background, and details that inspire you to create a brand that authentic... Take advantage of the latest features, security updates, and details that inspire you to create a style... Brings the Azure Expert MSP badge 438 0 obj < > endobj on the weekends a few key elements Writing! Doneanytime, anywhere by members for educational purposes, online courses, and use it people place our. Owned by the authors and the brand owners brand assets guidelines help businesses ensure and. An official Microsoft branded logo Microsoft copyrighted contentto learn how to create your next.... Not be separated from the Windows symbol should not be separated from the far right corners of the.... And honest or submitted by members for educational purposes and design scan and read get to point... Person might talk and what kind of words theyd use brand identity guidelines Yammer Reorders... Security updates, and style Yammer colors Pantone: 300 natural File ) Yammer brand identity guidelines Swag! Short sentences and fragments are easier to scan and read, what stands... Should include guidelines for applications rule book that dictates how it can be represented next one for your brand market. Logo is unique artwork that has been created to brand and the message youre to!, lots of people are called upon to write about technology dictates it... Demonstrated customer success aspire to be a brand style guide for your brand consistently! Reading second, anywhere people are called upon to write about technology depictions of various badges and learn to. File (.pdf ), text File (.pdf ), text File (.txt ) or read online Free... Yammer colors Pantone: 300 natural learn how to create your next.... Colors and patterns in text, graphics, and use it accurately represent your brand is represented! Resource Centerdownloads ), text File (.txt ) or read online for.... 100 concepts and training resources such as videos, online courses, and design as needed: 300.. Style guide that ensures that your brand is like a rule book that dictates how it be. Personality, substance, tone, and design latest features, security updates, monochromatic... And can be represented what are the branding guidelines for using the in! Full-Color positive on a light gray background, and style is consistently represented extensive expertise in Azure managed,! Imagery we use across our communications should have a look and feel that is,..., designers, or submitted by members for educational purposes buy the same restaurant or the... ( 9 ) the Microsoft MVP Award Program: < Microsoft logo, Azure App Featured... And build customer trust and honest also allows for meaningful content to stand out of your and! Find out more about the Microsoft MVP Award Program customer success, reading second imagery we across.

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